Overview
A hands on course for people wanting to understand the practicalities and uses of journey maps & blueprints. Designed with Dr Val Mitchell and the Snook team, we take ten years of experience and take you through these essential Service Design Tools in a learning by doing environment.
Dates
About this event
Services often become complex and hard to use because they’re designed around unseen business processes. These force people to try to understand complicated systems and languages that have nothing to do with what they want to achieve.
Do you want to find out which parts of your service frustrate your users and design ways to not only meet their needs, but maybe even bring them joy?
Learn how to design services that meet the real needs of people and the planet. Join this short intensive course to get hands-on experience of mapping out a customer journey then diving deeper into the organisation that delivers it by creating a service design blueprint.
“I did the Blueprinting & Journey Mapping course and it was a game changer!”
We created a blueprint in small groups throughout the day, based on a specific scenario, I was able to apply everything I had learned the very next day.
Super informative but also great fun & all the artefacts are shared so you have access to them after to refer to. Highly recommend ”
Nina O’Connor | Senior Service Designer Barclays Bank
Journey Mapping & Blueprinting Essentials participant